Independent dealers were given permission to participate in the "Rosewood" program, where these deep discounts would help sell guitars, and the most successful dealers would win a trip and tour of Japan and China, where these guitars are manufactured. This had the effect of putting quality instruments in the hands of beginners and advanced musicians alike, and gave Yamaha a breakout chance to claim the world's number one market share in acoustic and acoustic electric guitars. In 2008, Yamaha did a small adjustment to their pricing, making them the most inexpensive big name guitar on the market. They were also one of the first luthiers to use digital "humbucker" technology to isolate the hum that pickups have around 60hz, and do a better job than most to provide a pure, clean sound.
One of the original Lawsuit guitar manufacturers, they took American technology and reverse engineered it for a fuller, richer sound. With Yamaha and their century-old tradition of making fine mass-manufactured musical instruments, their acoustic-electric guitar series is one of the newer luthier creations. John Lennon even had the most expensive guitar Yamaha ever made, the $10,000 CJ5S series with a home drawn dragon. Jimmy Page, Brian May, Paul Simon and John Lennon have all supposedly used this guitar either in the studio or live.
The Yamaha acoustic electric guitar line boasts over 20 years of great instruments. This might be one of Yamaha's biggest advances in musical instrumentation.
One of the original Lawsuit guitar manufacturers, they took American technology and reverse engineered it for a fuller, richer sound. With Yamaha and their century-old tradition of making fine mass-manufactured musical instruments, their acoustic-electric guitar series is one of the newer luthier creations. John Lennon even had the most expensive guitar Yamaha ever made, the $10,000 CJ5S series with a home drawn dragon. Jimmy Page, Brian May, Paul Simon and John Lennon have all supposedly used this guitar either in the studio or live.
The Yamaha acoustic electric guitar line boasts over 20 years of great instruments. This might be one of Yamaha's biggest advances in musical instrumentation.
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